Just five short months ago, the consumer goods industry was focused on building a supply chain to support the omnichannel era, focusing on four key areas: demand planning, fulfillment, manufacturing, and last-mile delivery. However, since then the industry has been flipped on its head.
Supply chain practitioners have used sales and operations planning (S&OP) to accelerate, direct and optimize business decisions for the better part of 30 years. However, there is still a wide gap between a best-in-class and the typical S&OP process in place today.
This white paper, developed collaboratively by Consumer Goods Technology and SAS, examines the impact that machine learning and other automation tools are having on success at forward-thinking consumer goods organizations.
The evolution toward an omnichannel marketplace is driving a revolution within the consumer goods supply chain, as companies rebuild their traditional practices in response to radically different consumer behavior. CGT examines the state of the consumer goods supply chain in this fifth-annual report.
Analytics technologies are advancing at a rapid pace, while a broader range of data sources offer the potential for unprecedented new insights into every aspect of the business — most especially the all-important consumer.