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Manufacturing

Rapidly changing consumer behaviors, fueled by an increased use of technology and expanding shopping options within a slow growth environment, are forcing consumer goods companies to hone in on growth and consumers.

Find out how Honest Tea's social media following skyrocketed after the launch of its first-ever social sweepstakes.

ABM was measuring store-level retail execution and sales performance by manually collecting data making the process time-consuming, inefficient and tough to scale.

In many cases, the focus is now on improving returns from one of the industrys most valuable assets: The sales force. We asked StayinFronts Sam Barclay to explain how companies are using a number of performance management strategies and tools to do just that.

How can leaders get the growth vibe on the inside of their companies to match their external marketing and sales efforts? As with most things, it starts with the top.

Presenter

This year's agenda honed in on interactive, discussion-type sessions with the launch of CGT University, for starters. Here are 10 conference highlights that will strike a leadership chord.

Everyone creates a plan, thats easy or at least it should be. But if you dont have a good way to measure execution against what was planned, then it is by sheer luck that the plan hits the target.

The CGT Data & Analytics Share Group met in Orlando, Fla. on October 18, 2016, during the 18th annual Consumer Goods Business & Technology Leadership Conference. Group sponsor PWC Strategy& moderated a discussion about prioritizing data and analytics projects.

The CGT TPM Share Group met in Orlando, Fla. on October 18, 2016, during the 18th annual Consumer Goods Business & Technology Leadership Conference. Group sponsor PWC Strategy& moderated a discussion about trade inertia, something many companies are struggling with.

Whitepaper

Take a behind the scenes tour of the 2016 Consumer Goods Global Markets Exchange, which was created to help inspire consumer goods companies global growth strategies in a unique learning environment.

In 2012 Cali Bamboo introduced a new product that spiked growth trends and increased potential for dynamic expansion, but its EDI system could not keep up. So, the company made a strategic decision to go with a new solution to support multi-channel fulfillment.

Fruit of the Loom struggled with the management of multiple EDI platforms used across its businesses to support its retailer partners, so it enlisted a solution to help improve efficiency and responsiveness to retailers, 3PLs and the consumer.

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