Blockchain

Supply and retail companies continue to deliver, but there’s no doubt the supply chain is feeling the strain. To keep up, something needs to change. 

For an agent of such a mild fruit, Avocados From Mexico has muscled its way into a solid reputation as a marketing disruptor.

The company ultimately wants to also leverage the QR codes on its packaging to introduce customized after-sale support and services.

The system uses distributed ledger technology to track deliveries, verify transactions, and automate payments and reconciliation among Walmart Canada and third-party carriers.

The beer brand recently teamed with Vatom Labs to launch a mobile, blockchain-enabled trivia game.

Wielding Analytics in the Battle for Customers: Retailers retaliate against an expanding competitive set

The rapid expansion of blockchain is making it easier for business analysts to achieve operational efficiencies, create added value for their companies and enhance the customer experience.  

The pilot will trace milk back to its origins as a way of bringing more transparency to the food and beverage company's supply chain.

The technology's myriad applications will enable increased trust and transparency, both across the supply chain and with consumers.

Digital is reshaping shopping behavior, with mobile and advanced technologies increasingly putting consumers in the driver’s seat of their experiences.

Companies including Dole, Kroger, McCormick, McLane, Nestle, Unilever and Walmart will work with IBM to find ways for the global supply chain to benefit from blockchain.

When it comes to supply chain IT investments, consumer goods companies need to place a clearer focus on growth.