As business demands ratchet a bit higher every day, wholesale distributors, in particular, have a unique opportunity to reimagine internal functions. This includes leveraging new technologies to automate transaction activities.
When Freshly, the Nestle-owned subscription service focused on delivery healthy prepared meals, wanted to boost its personalization efforts, the company knew it had to get a better grip on its data management.
Through its Proof digital ecosystem, the alcohol distributor is expanding the way its customers can find new products, in turn increasing exposure for supplier brands and enabling its salesforce to build value-added consultative selling relationships.
When sales and supply chain visibility stops at the retailer or DC level, it can lead to empty shelves. Without understanding your inventory and sales, down to individual SKUs and stores, do you really know if you’re meeting demand everywhere it exists? Download the guide to learn more.