Demand Planning

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Demand Planning

E2open's Forecasting Benchmark Study is an in-depth analysis of the state of demand planning for Consumer Products. See how your forecasting performance compares to leaders.

Investment Planner App for CPG brands and retailers combines granular Shopper insights and historical campaign analytics to test assumptions and optimize outcomes.

For Nestle, Direct Store Delivery, pizza and ice cream are seasonal and promotion-driven, and variety has exploded in recent years. So, it turned to demand-driven forecasting to achieve bottom-line improvements.

When store supplies for Kimberly-Clark's retail partners are out of synch with production forecasts, it can have a very real impact on the $20.8 billion personal care products giant's sales.

Within the highly competitive branded coffee category, approximately 70 percent to 75 percent of volume is sold on promotion. Today, Massimo Zanetti Beverage USA is effectively using a unified system for trade promotion management and forecasting to capitalize on this huge opportunity.

For the 13th year in a row, CGT's readers took to the polls to elect their preferred solution and service providers.

The 2014 Review & Outlook Report is a roadmap that pinpoints where the industry is today and where it's headed. This year, 75 of the best and brightest minds in consumer goods share predictions and guidance for the year 2020 in the areas of IT, Innovation, Sales & Marketing and Supply Chain.

CGT's readers rank the top technology providers of a suite of software or point solution for supply chain planning, including demand forecasting, inventory optimization, etc.

A sales and marketing initiative at McCormick & Company drives business process improvements in the areas of retail audits, campaign management and trade promotion management.

Read this whitepaper to understand what the demand signal management process should be so you dont get confused by vendors and make costly mistakes.

Del Monte extended refined demand-driven principles to a supply network of co-manufacturers, co-packers, raw material suppliers and 3PL providers to reduce overall inventory cost and improve operational efficiency. Here, Chief Procurement Officer David McLain tells the companys unique story.

A comparison chart of solution providers to the consumer goods industry in 2011. Plus, industry experts address market trends and challenges, like demand planning, downstream data and S&OP.

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