It's never been more important to understand where consumers are spending their time and money, and which trends are influencing their purchasing decisions. Download your complimentary white paper today for insights to help guide critical decisions in the months ahead.
As consumer goods retailers take harder looks at their assortments, Procter & Gamble sees its retail partner position strengthening during today’s shifting consumer needs.
Like many businesses, Chaeban Ice Cream reexamined operations when COVID-19 forced its storefront to close. It instead implemented a monthly ice cream subscription club, and the response has been overwhelming,
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Reaching customers in the midst of a pandemic and ensuring they are able to get their products with ease is top priority for consumer goods brands and retailers.
Piggly Wiggly will soon offer consumer goods manufacturers a new digital advertising program intended to simultaneously enhance the consumer experience.
The grocer will become one of the first retailers to adopt Mercatus’ Digital Advertising solution, which aims to elevate the shopper
Consumer goods and retail insiders provide a behind the curtain look at the technology setting the pace for change across the industry today. This webinar series explores the solutions your company needs to drive growth in an increasingly competitive and ever-shifting marketplace.
When the CDC names shopping in crowded stores a high risk activity, you can bet this holiday season is going to be different than normal. Learn how Walmart and Target are planning to adjust to shifting consumer habits this holiday season.
A new study sheds light on the impact COVID-19 has had on the consumer products industry, which has had to endure unimagined marketplace disruptions and shifts in consumer behaviors during a time of crisis.
Beyond reducing costs and simplifying operations, SKU rationalization is playing a vital role in improving the supplier/retailer relationship during an especially complex moment — and it may even pave the way for new innovation.