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Supply Chain

  • Going Direct: Engage with Consumers like Never Before

    Consumers today have unprecedented access to information creating an intensifying power shift. It is imperative for consumer products companies to stay ahead of the connected world by taking full advantage of going direct.
  • Pretzel Crisps' New Website is Taking Shape

    The Pretzel Crisps brand (from Snyder's-Lance) explains how it redesigned its website to deliver on a more engaging user experience.
  • The Online Grocery Race

    Retailers like Whole Foods and Wal-Mart are even joining for a piece of the grocery delivery service category. So, CGT sat down with Richard Demb, CEO and Founder of Abe's Market (named by Forbes as one of The 25 Most Innovative Consumer and Retail Brands) to discuss the growing online grocery shopping trend, and how to differentiate from the competition.
  • Yogurt Jolt

    The new line-up includes Mocha, Caramel Macchiato, Vanilla Latte, and Coffee.
  • S&OP Reality Check

    Connecting best-in-class practices for collaborative success.
  • A Look Inside Enjoy Life Foods

    Enjoy Life Foods' CMO Joel Warady, is responsible for developing and executing the sales and marketing strategies for the company and its brands. Here, he divulges the strategies needed for successful marketing initiatives.
  • Promotion Management

    Supply Chain Insights Founder, Lora Cecere explains how promotion management is not to be solved through incrementalism.
  • Global Thirst

    PepsiCo's Mountain Dew brand launches its first-ever global campaign.
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