Supply Chain

Lessons in Brand Advocacy and Social Growth from T-Mobile
With consumers switching brands more often than ever before, the rules of customer engagement have changed for marketing, sales and customer service across all industries. As a consequence, driving brand advocacy has become the No. 1 priority. T-Mobile gets it. Using a three-step approach, the company touts 4.9 million social fans and the fastest response time across all industries on Facebook, 55 minutes to be exact.
The Intersection of Supply Chain and Sales & Operations Planning
How a Sustainable S&OP Process Can Improve Your Supply Chain & Increase Profitability

Energizer Personal Care Inks Trade Promotion Analytics Deal

TABS Group will provide a suite of services to help Energizer measure and optimize its promotional spending through the trade.
TABS Forms Dedicated Walmart Analytics Team

The insights gained are expected to benefit Walmart and consumer products manufacturers and further contributes to the firm's mission to simplify and improve the way analytics is conducted within the industry.
2013 Tech Trends Report

CGT and Gartner Inc. bring you the latest data on technology adoption and trends in the consumer goods industry. Topics include downstream data, S&OP, digital marketing, innovation and a look at retailer attitudes toward emerging technology trends.
Retail Omnichannel

Jon Golovin, Chairman, CEO and Co-Founder of Retail Solutions Inc., explains the role that consumer packaged goods suppliers play in helping omnichannel retail customers true achieve fulfillment intelligence.
A Sweet Campaign

Premium Swiss chocolatier Lindt & Sprungli USA, with help from celebrity chef, Curtis Stone, is kicking off the "Taste the Difference" program.
Enterprises of All Sizes Embrace S&OP

CGT and Logility analyze the drivers, technology and adoption associated with this critical process over a two year period and discover enterprises of all sizes have embraced S&OP.
Butterball's Recipe for Forecasting Success

Supply chain challenges inherent in the seasonal and promotion-driven nature of its business prompted Butterball LLC to dramatically transform its foundational approach to forecasting and inventory management.
Quite the Spread

Jif reveals new Jif Whips Peanut Butter Spreads and Jif Almond and Cashew Butters.