Supply Chain

Ben & Jerry's: Quality From Cow to Cone
To ensure consistent product quality for every pint of super-premium ice cream produced, Ben & Jerry's needed a new way to collect and analyze the vital data of its products.
Digital Collaboration
Today's digital channels have and will continue to fundamentally transform the consumer experience, creating a new class of more informed and more demanding shoppers. As a result, we are also now seeing a blurring of the traditional lines between trading partners, where the "war for the consumer" may actually be yielding to a truer form of collaboration than we've ever seen.

2013 Supply Chain Execution Solutions

A comparison chart of solution providers to the consumer goods industry in the areas of transportation management, warehouse management and more.
Marketing Game

The new Pepsi MAX ad features Barry Sanders, legendary pro football hall of famer.
Retail Omnichannel

Jon Golovin, Chairman, CEO and Co-Founder of Retail Solutions Inc., explains the role that consumer packaged goods suppliers play in helping omnichannel retail customers true achieve fulfillment intelligence.
A Sweet Campaign

Premium Swiss chocolatier Lindt & Sprungli USA, with help from celebrity chef, Curtis Stone, is kicking off the "Taste the Difference" program.
2013 Tech Trends Report

CGT and Gartner Inc. bring you the latest data on technology adoption and trends in the consumer goods industry. Topics include downstream data, S&OP, digital marketing, innovation and a look at retailer attitudes toward emerging technology trends.
Unilever Drives Mobile Presence in Key Markets

Unilever Chief Marketing Officer Keith Weed explains how a new mobile marketing deal will enable its brands to build long-term one-to-one relationships with consumers, particularly in emerging markets.
What Will Clorox Look Like in 2020?

Get details behind the company's 2020 Strategy, which focuses on delivering long-term, profitable growth through the year 2020 and is an evolution of the company's recently completed Centennial Strategy.
IBM Acquires Xtify

The acquisition is expected to help extend IBMs mobile capabilities to digital marketers across all industries through cloud-based services.