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Supply Chain

  • Kellogg Consumer Loyalty Program Yields Data Insights

    In addition to driving loyalty, The Kellogg Company is now able to make data-driven marketing decisions regarding national promotions, retail-specific offers and brand promotions.
  • P&G Collaborates with American Academy of Pediatrics

    The two organizations will work together to equip parents with information and tools they need to keep their homes and families safe.
  • ConAgra Saved $22M with Sustainable Projects

    ConAgra Foods started the Sustainable Development Awards program in 1992 to encourage and incentivize employees to proactively look for ways to eliminate waste, reduce energy and conserve water through smart design.
  • Nestle Looks at Frozen Food Habits

    The new survey conducted by Nestl reveals how frozen food fits into everyday lives at home and work.
  • Pepsi Launches First New Bottle In 16 Years

    The new bottle is the first iteration of the redesign of the full portfolio currently underway under the stewardship of PepsiCo's Chief Design Officer Mauro Porcini, with additional elements to be rolled out throughout the year.
  • P&G Markets New Gain Scent

    Procter and Gambles Gain detergent brand introduces new Original Fireworks In-Wash Scent Booster.
  • Post Grape-Nuts Launches New Campaign

    Grape-Nuts also reveals its new Whats Your Mountain? tagline via Everest-themed televisions commercials (the first national TV spots for the cereal in five years), digital advertising, and sampling efforts all across the nation.
  • Unilever Takes Top Senior Management Title in Europe

    Based on votes of 858 analysts from investment managers and 1,580 analysts from sell-side firms, Unilever tops the list as Europe's Most Honored Company in Institutional Investor's All-Europe Executive Team Ranking. Anheuser-Busch InBev, Henkel and British American Tobacco also rank among the leaders.
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