Supply Chain

Mars Introduces Newest Products and Brings Back Fan Favorites
Fan favorites M&M'S Brand Crispy Chocolate Candies and SNICKERS Xtreme Bar will join newcomers 3 MUSKETEERS Mint Bites, COMBOS Baked Snacks in two sweet and salty flavors, DOVE Whole Fruit Dipped In Dark Chocolate, TWIX Creamy Peanut Butter Cookie Bars and festive seasonal shapes.
Land O'Lakes Reinforces the Business Through IT
Legacy can be a fine thing, and Land O'Lakes, Inc. has it in spades. But in the world of technology, legacy has different implications. Land O'Lakes' legacy IT platform was not providing accurate, real-time access to information needed to meet strategic growth objectives. Here's a peek inside Project Bedrock, the IT initiative that will get them there.

Category Management Meets The Supply Chain

To avoid common category management challenges, such as lost sales and bloated inventory, here are five ways brand owners can arm retailers with the next generation of space and assortment planning capabilities and insights.
Inside the Retail/Consumer Goods Analytics Summit

Under the event theme, Analytics Now! Driving Smarter Decisions and Better Outcomes, retail and consumer goods executives executives shared tactics and strategies for winning over consumers, wherein victory rests through a better use of data and analytics.
Campbell's Recipe for Easy Cooking

Campbell's introduces new line of ready-to-use soups for cooking meals in thirty minutes or less.
Inventory Optimization

CGT and Logility analyze changes in the drivers, technology and adoption associated with this critical process over a two year period and discover enterprises of all sizes have come to embrace S&OP.
Hormel Launches Integrated Marketing Campaign

Hormel Foods, the makers of the SKIPPY brand, are launching a new multi-faceted regional ad campaign.
Jim Beam Markets Latest Innovation

The company unveils its newest cinnamon-infused whiskey with a collection of ultimate "shot rituals" to help set the night on fire.
Swire Beverages Thrives Under Pressure

Swire Beverages unlocks the full potential of its Coca-Cola Supply Chain Network in China by transforming its operations to synchronize with real-time consumer demand across every channel.
Making Lemonade Out of Tracing Lemons

Mark Miller, VP of Supply Chain, AFS Technologies, reveals how traceability compliancy can optimize warehouse operations