Data & Analytics

Early Results From the Consumer Industry Pulse Check
A new pulse check explores the impact COVID-19 has had on the consumer products industry, which has endured unprecedented marketplace disruptions and shifts in consumer behaviors during the worldwide health crisis.
Seamless Synchronization: Managing Inventory in Today’s CG Industry
It's becoming critical for consumer goods companies to use digital technologies to bring together offline and online operations to better manage their inventory and thereby propel growth.

Wolverine Names New President; Teams for Predictive Analytics

Wolverine World Wide named Brendan L. Hoffman as its new president.
Revenue Growth Management is Driving Innovation and ROI

CPG companies need to capitalize on three new areas of action to maximize ROI, incremental sales growth and sales activation.
Meeting and Exceeding the Expectations of Today’s, and Tomorrow’s, Connected Consumer

We are now entering a leadership and management true moment-of-truth — a test, if you will, with everything on the table. Make no mistake: A momentous market shift over the next 24-60 months is afoot.
Coca-Cola’s Largest Bottler Moving to Open Hybrid Cloud

Coca-Cola European Partners (CCEP) has tapped IBM for a multi-year agreement to unlock additional operations and efficiencies through data.
Why Transferable Demand is Essential for Grocery Assortment Planning

Given the whirlwind of change grocery retail has experienced in 2020, CPGs and grocers are scrambling to gain insights as to how to best cater to shopper preferences in store.
SAS Offering Free Trial of Demand Planning Analytics Tool

In order to help consumer goods companies better meet consumer demand during the pandemic, analytics provider SAS is waiving fees for its Retail & CPG Cloud Analytics Quickstart services for 90 days.
Mondelez’s Front-Line View Shows Value of Demand Sensing during COVID-19
Bedrock Analytics Expands Nielsen Partnership to Canada

Bedrock Analytics has expanded its membership within the Nielsen Connect Partner Network to include Canada.