Supply Chain

The premium chocolatier celebrates its web site with exclusive products, a free shipping offer and gift-with-purchase promotion.

The new offering complements the existing Connected Customer suite by enabling FMCG brands and retailers to encourage customer purchasing across social, digital and printed channels.

Year after year, CGT recognizes a elite few consumer goods companies for unmatched, transformational business and technology initiatives in the areas of supply chain, customer management and mid-market growth. Get to know the 2013 winners here.

How can the industry effectively engage with consumers across digital channels? Capgemini and the Consumer Goods Forum tackle this issue in the Future Value Chain 2022 report.

Until the results of Booz & Companys partner vote are known it will be business as usual, with both organizations staying fully focused on serving their stakeholders.

Alison Lewis, Coca-Cola's head marketer in North America, is heading to Johnson & Johnson as the first-ever global chief marketing officer of its consumer companies.

This follows Walmarts announcement in September to move 35,000 associates from temporary to part time and another 35,000 associates from part time to full time by the end of the year.

To succeed in creating effective predictive analytics models that generate actionable findings, consumer goods organizations need to develop a strategy that ties the technology to business operations in a more pervasive and comprehensive approach throughout the enterprise. Here, experts from Accenture and SAP reveal how to get closer to the customer through effective predictive analytics.