Why Brands Must Embrace the Tech Evolution An "evolution revolution" is taking hold of retail and consumer goods. Technologies that seemed otherworldly are now the norm. Top 10 Apparel Manufacturers of 2018Commonalities among the 10 most profitable apparel manufacturers on this list (courtesy of sister publication Apparel) point largely to the effective use of shopper-centric technology. Levi Strauss Eyes Innovation with Executive Changes Merging the retail and e-commerce functions is one way the classic jeans brand is seeking to refit the company for growth. Manolo Blahnik Steps Up PLM The upscale shoe brand has improved collaboration and reduced manual data entry with a PLM implementation from Centric Software. Perrigo Launches Private Label Imodium Rival The launch is yet another indication that private label is gaining steam in the U.S. Guess Gets Social with Branded Content Guess and short-form video platform TikTok have debuted fashion branded content in the U.S. Nestle, Coke Make Bolder Moves into Coffee Nestlé expands its offerings by becoming Starbucks' retail partner; Coca-Cola dives into the category by acquiring UK-based Costa. Kroger Goes Back to College to Foster Innovation The supermarket company will operate an innovation lab within the University of Cincinnati to nurture future talent and tech. Sponsored Owning stuff. We’re so over it. Increasingly, consumers around the world – younger ones especially – are taking the same approach to how much “stuff” they choose to own. Tip of the Spear Technology: Ten Tools of Engagement CGT presents a roundup of cutting-edge digital tools first showcased in June at the Consumer Goods Sales & Marketing Summit. First Previous 40 41 42 43 44 Next Last
