A collection of articles, white papers, guides and other content related to emerging strategies, best practices, and leading tools and technology providers for the development and market introduction of new products.
Trying to predict the trends that buyers would be looking to service, and that retailers could respond to, is an industry-wide challenge.
Thanks to insight from buyer search results, however, we can identify some of the products and characteristics that you’ll see trending on store shelves
How do you confront a consumer-driven world? By re-evaluating every sales and marketing practice in your organization. Once again developed with support from IDC Manufacturing Insights, CGT’s annual Sales & Marketing Study examines the current state of the industry — in analytics, consumer engagement, revenue management, new product development and corporate structure — and how consumer goods must evolve to stay relevant in the new retail marketplace.