NPDI (New Product Development & Introduction)

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NPDI (New Product Development & Introduction)

A collection of articles, white papers, guides and other content related to emerging strategies, best practices, and leading tools and technology providers for the development and market introduction of new products.

Through a partnership with Innit, the rice brand launched a new tech initiative that leverages the Google Lens visual search technology to connect digital information to physical products and unlock meal solutions.

3M recently launched a mobile application for Android devices that lets users instantly capture, digitize and share Post-it Notes.

The AI-enabled Meal Hero app helps users make customized meal plans and related shopping lists. 

The Coca-Cola-owned beverage company has rolled out interactive vending machines that enable shoppers to donate to charity in four U.S. cities.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: product image creation software Virtual Photographer.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: AR-driven makeup try-on tool YouCam for Web.

Brands need to understand the evolving definition of "convenience" and the nuanced trade-offs that consumers are willing to make in order to get it.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: AR-enabled self-translating wine labels from Third Aurora.

A pat on the back to 24 upstarts making unique marks on the evolving retail marketplace.

Dubbed Color&Co, the new at-home hair coloring brand aims to deliver "exceptional" results via on-demand digital consultations with professionals.

The performance apparel maker's “Futurecraft Loop” initiative will manufacture shoes entirely from ocean plastics that can be returned and repurposed into another pair.

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