NPDI (New Product Development & Introduction)

Whether it’s right-sizing the staffing or knowing the magic question to get the necessary resources, the potential for a product launch misstep is vast, and learning from previous wins and losses is essential.

Successfully developing and launching new products is vital to CG growth, but unfortunately nearly 40% fail to meet pre-launch projections. Find out why and how your new product approach ranks against your peers.

Effective new product development requires a structured approach from ideation through launch. Benchmark your processes against your peers and learn how a infusion of technology can give you a leg up.

In this exclusive CGT webinar, Christine Kwiat, Vice President of Innovation for Welch’s, and Brad Eby, CPG Director of Business Development for Sopheon, will examine this new research.

The traditional rule book has largely been tossed out, and CGs are deploying new strategies to drive and sustain their businesses, according to a sneak peak at some must-read industry research.

Discover the first step to a more resilient end-to-end supply chain.

Starbucks and Nestlé are extending their collaboration to bring new product innovations to several markets.

It's critical today that both the “smart” and “product” departments are working closely together to ensure a timely and successful offering.

While the pandemic has prompted a rapid increase in virtual meetings, some consumer goods brands and retailers expect the trend to stick after its conclusion.

Bamboo Rose, the multi-enterprise product and supply chain platform, is now featured in Accenture's Customer Innovation Network Milan.

Wolverine World Wide, the $2 billion-plus footwear and apparel company that includes a dozen brands in its portfolio, is marrying consumer data with digital product testing in order to navigate today’s rocky landscape.