NPDI (New Product Development & Introduction)

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From Innovation to Profit: New Product Development Strategies for CPG

Inefficiencies in R&D and NPD practices can mean the difference between a profitable, predictable innovation engine and a string of underperforming laggards that drain revenue and resources.
Infographic: A New Day for Demand Sensing

Discover the first step to a more resilient end-to-end supply chain.
Nestle and Starbucks Extend Collaboration

Starbucks and Nestlé are extending their collaboration to bring new product innovations to several markets.
Keeping It All Straight: Smart Products Require Smart Processes

It's critical today that both the “smart” and “product” departments are working closely together to ensure a timely and successful offering.
Brands Expect to Continue Leaning Into Virtual Meetings Post-Pandemic

While the pandemic has prompted a rapid increase in virtual meetings, some consumer goods brands and retailers expect the trend to stick after its conclusion.
Bamboo Rose Takes Place in Accenture Innovation Network

Bamboo Rose, the multi-enterprise product and supply chain platform, is now featured in Accenture's Customer Innovation Network Milan.
‘Everybody Wins’: Inside Wolverine Worldwide's Digital Product Testing and Consumer Data Strategy

Wolverine World Wide, the $2 billion-plus footwear and apparel company that includes a dozen brands in its portfolio, is marrying consumer data with digital product testing in order to navigate today’s rocky landscape.
Making Products Without Really Making Them: The Role of Simulation

Simulation can support thousands of product iterations in consumer goods and retail. Read on to find out why and discover the roadmap to learn how to get started.
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The Role of Simulation to Create Smarter Consumer Products

Learn how simulation as a part of the holistic digital twin helps in tearing down the walls from product design to the manufacturing process – resulting in an improved operation.
A Peek Inside Hostess Brands’ New Innovation Lab

Hostess offered a preview into its new Innovation Lab, a space constructed to support the consumer goods company’s product innovation efforts amidst today’s significant shifts in consumer behavior.
Unilever Advances Plant-Based Potential with Biotech Partnership

Unilever has partnered with a biotech startup to further its plant-based initiatives, which now make up one-third of its portfolio.
How Suppliers Can Get Products on Walmart, QVC & HSN’s Radars

Consumer goods suppliers that want to get their products in front of retailers will have to direct their efforts on highlighting benefits from a virtual standpoint thanks to our perpetual state of social distancing.

A collection of articles, white papers, guides and other content related to emerging strategies, best practices, and leading tools and technology providers for the development and market introduction of new products.