Supply Chain

P&G Promotes Oral Health
Crest and Oral-B have started a cross-country crusade, the "4X Cleaner Crusade," to educate people on how they can achieve better oral health.
Patagonia Escalates Business with ERP
Many years of success brought Patagonia to a juncture where it became necessary to review the effectiveness of business processes and infrastructures in a way that would allow it remain true to its mission of supporting the environment.

True Planning: Linda Peel, Oracle Corp.

The need to evaluate market scenarios and drive supply chain decisions based on a clear understanding of what will drive profit and then align that to brand, category and target consumer profile strategies has never been more important.
Coke Raises Heart Awareness

Heidi Klum and Diet Coke launched the campaign at an all-star, first-of-its-kind "Capture the Flag" game in Los Angeles.
Newell Rubbermaid Optimizes S&OP

Newell Rubbermaids Sales and Operations Planning (S&OP) process has been the subject of an intensive improvement effort over the past two years. In fact, an S&OP initiative launched in 2008, generated 30 percent more cash for a total of $603 million in 2009.
Unilever Gets a Better Sense of Demand

Unilever is always on task to decrease costs and maintain profits. The adoption of demand sensing and inventory optimization solutions in North America is now catching on in other markets to improve forecasts company-wide.
Warner Bros. Goes Green

The June 17, 2011 release marks the debut for the legendary comic super hero "Green Lantern".
2011 Supply Chain Planning Solutions

A comparison chart of solution providers to the consumer goods industry in 2011. Plus, industry experts address market trends and challenges, like demand planning, downstream data and S&OP.
Stanley Black and Decker Merges Best of Both Worlds

A new powerhouse in home improvement was created in 2010 when The Stanley Works merged with Black & Decker to become Stanley Black & Decker. Its continued success depends on ongoing integration, including the roll out of inventory optimization best practices across the organization.
Design for Nine West

Through this collaboration, Nine West will be able to bring the visions of these choice international trendsetters, artists and designers to consumers worldwide.