Supply Chain

Gain Instant Field Intelligence and Win at the Shelf with Mobile Solutions
Smart software solutions, enabled by advances in mobile technology, are revolutionizing field execution for CPG companies. Brands are capitalizing on the benefits of instant field intelligence to be more strategic and dominant at the shelf.
The Six Gotchas: Common Misconceptions in Mobile Application Development
Developing mobile applications requires an investment of time and resources. Learn about six mobile myths that to costly mistakes and how to avoid them.

Mondelez Signs Global "Mobile Only" Media Deal

A new collaboration with Google is part of the company's commitment to invest 10 percent of its global marketing budget in mobile activations across the entire consumer journey.
Mobile Technology

New research from CGT and SAP takes a deep dive into one of the most popular areas of investment among consumer goods manufacturers: Mobile sales execution.
Stride Rite Introduces New Line

The Crib & Crawl collection is expertly tailored for a pre-walker and constitutes S.T.E.P. 1 in Stride Rite's Scientifically Tested, Everyday Proven RITE STEPs System.
Prestige Brands Inks Promotion Optimization Deal

The deal with TABS Group, Inc. is expected to help Prestige Brands measure, plan and optimize its promotional spending.
Smithfield Foods to be Acquired for $7.1B

The combined company is expected to have greater access to the large and growing Chinese market and retain world-leading food safety and quality control standards.
Come to the Table

CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.
2013 Sales & Marketing Report

Technology adoption is driving dramatic change in sales and marketing. New research from CGT and IDC provides progress updates on improvements in TPM, D2C, S&OP and more.
2013 Consumer Goods Visionaries

CGT presents the new class of Visionaries 11 consumer goods leaders who are shaping the future of their companies with unprecedented business and technology initiatives. Ranging from senior executives at major firms to pioneers at innovative mid-market companies, the 2013 Visionaries share inside details on how they are collaboratively bringing big picture ideas to life.