Supply Chain

Nike Using Consumer Polling In Product Development For ‘Full-Circle’ Experiences
Nike is using consumer insights drawn from loyalty member polling within its product development for the first time.
Mapping Your Consumer Data Strategy
A unified consumer data strategy allows businesses to draw together data from multiple sources and manage interactions at every touchpoint. In this exclusive roadmap, find out the key steps to identify where the most valuable consumer data is coming from today – and how to best use it.

Direct to Consumer
The DTC Revolution Is for Consumer Goods Companies of All Shapes and Sizes
Not all consumer goods brands have fully embraced the DTC movement. Whatever the holdup may be, here are three reasons why consumer goods companies of all shapes and sizes need to enhance their DTC strategies now.
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Supply Chain
CPG Supply Chain Transformation Resources
In this series of digital transformation resources, learn how to create a performance playbook that allows your organization to create more value for consumers through a supply chain that’s based on collaboration and organization.
Sustainability
20% of Companies To Shift Packaging Focus Away From Recycling: Gartner
Some companies may have gotten a little over their skis when it comes to their sustainability goals.
Supply Chain
Karl Lagerfeld Streamlines Inventory Management With AI-Powered Allocation
Fashion brand Karl Lagerfeld is automating allocation across its network, tapping artificial intelligence to streamline inventory management.
Fulfillment
NRF 2023: Walmart’s Future of Drones Will Be Green and Off the Grid
Expect drones to play a more prominent role in the last mile, including through goods retrieval, as retailers like Walmart pursue faster and more sustainable fulfillment alternatives.
Sustainability
How Is Unilever Readying for Industry 4.0? With 2 New Lighthouse Awards
Its Tianjin, China and Indaiatuba, Brazil locations are being recognized for implementing advanced fourth industrial revolution (4IR) technologies, such as machine learning, artificial intelligence, and digital twins. Learn more.
Package Design & Production
Nestlé Trials Recyclable Packaging With Paper-wrapped KitKat Bars
In an effort to reduce plastic packaging, Nestlé will pilot paper-wrapped versions of their four-bar KitKat chocolates across select stores in Australia. The trial will run for a limited time exclusively in Cole’s grocery stores.
Fulfillment
Amazon Expands Buy With Prime to U.S.-Based Brands, Nixes Invitation-Only Model
Amazon’s exclusive Buy With Prime service is no longer by invitation only. The company will be expanding it to all eligible U.S.-based brands by the end of the month.
Tech Transformation Podcasts
Tech Transformation Podcast: Tractor Supply’s Rob Mills On the Future of Data-Driven Loyalty
We talk with Rob Mills, Tractor Supply EVP, chief technology, digital commerce, and strategy officer, about how they’re using things like wayfinding, mobile apps, and artificial intelligence to improve the consumer experience.
Technology Innovation
CES 2023: How 5G Will Bring the Metaverse and Future Commerce Into Focus
Expect humans to become the “nice to have” component of the work equation as the next wave of technological change — the one that will remedy inflation and restore global GDP growth — is delivered from the enterprise side of business.
E-commerce
5 Retail Trends to Watch in 2023
Justin Honaman head, worldwide consumer products at Amazon Web Services, shares five retail trends to consider in 2023.
Artificial Intelligence
CPG Lookahead: What’s Driving CPG’s AI Adoption
Here are a few key considerations CPG brands should keep an eye on specifically that are set to have the largest impact on the way technology is used by the industry moving forward.