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Supply Chain

A collection of news, articles and other featured content about Supply Chain.

Consumer Demands Are Rewriting the Sales and Marketing Playbook

REGISTER HERE! Date: Jan 26th at 2:00 PM ET Consumer behavior has been upended by the pandemic in 2020, leaving CG brands to rewrite the rules of sales and marketing on the fly.

P&G: Retail Partner Position Strengthening During Pandemic

As consumer goods retailers take harder looks at their assortments, Procter & Gamble sees its retail partner position strengthening during today’s shifting consumer needs.

Reckitt Benckiser’s Durex brand is leveraging machine learning to bring its direct-to-consumer website optimization and A/B testing to the next level.

Smithfield Foods gave its leadership team a brisk shake, including naming a new chief supply chain officer.

Bamboo Rose, the multi-enterprise product and supply chain platform, is now featured in Accenture's Customer Innovation Network Milan.

VIEW ON-DEMAND!   The 2020 Consumer Goods Sales and Marketing Summit virtual experience provided consumer goods executives with the unprecedented opportunity to learn from the industry’s leading consumer goods experts.

SAS is teaming with a global logistics company in order to help consumer goods manufacturers make real-time adjustments to their supply chain.

Swedish fashion brand and retailer Filippa K is leveraging RFID to improve its inventory accuracy and increase product availability throughout its retail supply chains and stores.

Mtn Dew and Burton Snowboards are teaming on behalf of sustainability as part of a new partnership known as One World.

The ongoing health crisis has forced the consumer goods industry to quickly pivot to meet evolving consumer demand.

Simulation can support thousands of product iterations in consumer goods and retail. Read on to find out why and discover the roadmap to learn how to get started.

The most recent IDC FutureScape highlights 10 key predictions that will impact IT professionals in the manufacturing industry, including guidance for technology investment priorities.

Frito-Lay addresses consumer desires for convenience and customization through an innovative approach on its Snacks.com website.

Nike saw a strong second quarter, marking three straight quarters of roughly 80% digital growth. Hear why Nike’s ability to reach consumers digitally “is just getting better and better as this pandemic goes on.”

As COVID-19 has shown, there has never been a better time to upend processes to embark on a digital transformation journey. To strengthen supply chains, CG supply chain planners should look to implement the following strategies.

When High Road Craft Brands was plotting its expansion, it knew it needed a better way to aggregate and leverage all of the information from its distributor reports.

The launch of the CPG giant's first HDPE tubes will enable millions of households to recycle their toothpaste packaging in existing recycling streams.

Executives from Nestlé, Tesco, and TerraCycle kicked off CGSM 2020 with a spirited discussion on the future of CG and retail, focusing on what must be done now to make a sustainable future a reality.

The 17th annual Consumer Goods Sales & Marketing Summit dove into consumer-obsessed innovation strategies, technologies, insights and more.

The two companies plan to build real-time applications in logistics, distribution, connected maintenance and workplace safety.

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