Research and Reports

CGT pulled together a comprehensive listing of technology solution providers that can help meet the modern-day consumer goods company's social media platform, monitoring, measurement and engagement needs.

The consumer goods industry in North America, grappling with intense market saturation, has seen a significant transition into the emerging markets playing field. Two subject matter experts pinpoint the nuances that must be addressed from both a strategic and tactical standpoint when entering and operating in emerging markets.

Brand new research from CGT and IDC Manufacturing Insights examines the substantial progress that consumer goods companies are making in the areas of trade promotion management, downstream data, consumer engagement and S&OP.

CGT proudly presents its newest class of Visionaries; 11 consumer goods professionals who are shaping the future of their companies with unprecedented business and technology initiatives.

A comparison chart of solution providers to the consumer goods industry in the areas of CRM, TPM, TPO, Salesforce Mobility, etc. Plus, experts discuss new technologies, the retailer-supplier relationship and incorporating big data for better customer insights.

Many early adopters of demand-driven strategies found that focusing on S&OP enabled substantial operational improvements. Yet, there are still many myths that prevent practitioners from incorporating data and technology. Let our experts help you wade through the falsehoods to adopt best-in-class practices.

A comprehensive listing of solution providers that support the collection, aggregation, storage, analysis and integration of valuable data.

Doing business as usual won't cut it in emerging markets as many organizations are challenged by myths surrounding consumer needs. In this month's Straight Talk, experts provide guidance on the new approaches necessary and how retail execution and mobility are essential capabilities in these new markets.