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Integrated data and analytics have been a top investment priority for many years—a trend that has only been accelerated by flexible, agile, scalable cloud platforms and new analytic capabilities that did not exist in the on-premise environment. Here are five keys to building and maintaining a successful Data Products strategy.

Exclusive survey results: See how CP companies are shifting attention to new product innovation, sustainability, and business transparency while advancing their DTC business models and supply chain resilience.