Retail and Consumer Goods Analytics Study

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Retail and Consumer Goods Analytics Study

This annual research report conducted by CGT and RIS examines trends in the development and execution of analytics capabilities at retailers and consumer goods organizations.

Just as coronavirus has put a lot of business initiatives on the fast-track, the grocery delivery platform has been forced to share data with CPGs earlier than planned in order to help supply chains.

CGT’s 10th annual analytics study again surveyed both consumer goods and retailer executives to uncover a 360-degree view of analytics maturity and data sharing across the industry landscape.

CGT and sister brand RIS again join forces to examine how consumer goods companies and retailers are building up analytics capabilities to address a changing, consumer-driven world.

Analytics technologies are advancing at a rapid pace, while a broader range of data sources offer the potential for unprecedented new insights into every aspect of the business — most especially the all-important consumer.

Sharpening the Analytics Toolset: Future success demands building capabilities across the enterprise

In a fast-evolving, increasingly data-driven marketplace, consumer goods companies and retailers must progress along the maturity curve in traditional analytics practices even as the number of business areas that require analytics expertise continues to explode.

Analytics Maturity is a Moving Target: As the retail industry continues to evolve, companies must set ever-higher standards

Wielding Analytics in the Battle for Customers: Retailers retaliate against an expanding competitive set

CGT and sister brand RIS News again join forces to examine how consumer goods companies and retailers are using analytics both individually and collaboratively.

The retail industry is in an analytics arms race. May the best insights win.

Consumer goods companies are struggling to keep up with the data-driven market leaders.

Analytic Growing Pains: Retailers and consumer goods companies struggle to get the right people, governance and technology.

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