Jacqueline Barba
ARTICLES BY THIS AUTHOR
- 3/4/2019
Sam’s Club Now Tests Enhanced Scan & Go Tech
New technology at the retailer's test store cuts product scanning time through the Sam’s Club Now app in half, providing an easier, more efficient shopping experience. - 2/25/2019
L’Oreal Launches AI-Enabled Skin Diagnostic Tool
The cosmetics maker continues its fairly torrid innovation pace with a skin diagnostic tool designed to tackle skin-aging woes via augmented reality and artificial intelligence. - 2/19/2019
Albertsons Marketplace Continues to Evolve
Since its digital marketplace went live in October, Albertsons has continued to add new elements including a pet category and an upcoming subscription service. - 2/19/2019
Buzzfeed's Tasty Gets in the Ice Cream Game via Nestle
The world’s largest social food network is getting in the frozen treat space as it launches limited-edition Tasty ice cream flavors. - 2/18/2019
LG Makes Power Move with Amazon Dash
The home appliance manufacturer has integrated Dash's replenishment functionality into its entire new lineup of connected appliances as it aims to improve customer engagement beyond the product. - 2/12/2019
Royal Canin Steps Up Supply Chain Forecasting
The pet food brand is rolling out cloud-based demand planning software from solutions provider FuturMaster to more than 20 markets. - 2/12/2019
Kellogg, Sam’s Club Leverage Instagram to Plug New Cereal
Walmart's warehouse club chain is getting an exclusive sales window for “Caticorn” cereal before the limited-edition SKU roll out to other retailers in March. - 2/12/2019
Hefty Heads Back into the Ring for New Campaign
The Reynolds Consumer Products brand has again tapped WWE star John Cena for a multimedia effort. - 2/10/2019
Foot Locker Buys into Sneaker Resales
The specialty athletic retailer has made a big investment in Goat Group, an operator of e-commerce marketplaces for sneaker resales. - 2/7/2019
A Closer Look at Ulta's Store Experience
Take a closer look at how the Bolingbrook, IL-based retailer has bolstered its unique merchandising strategy, product assortment and in-store experience to better suit tomorrow’s shopper.
