Author Profile

Press enter to search
Close search
Open Menu

Author Profile

Jacqueline Barba

Associate Editor - Content, P2PI.org

Jacqueline Barba is an associate editor at the Path to Purchase Institute.

Articles by this author

January 2019

BJ’s Wholesale Club has its eyes on supply chain optimization, and is looking to JDA Software Inc. for help.

The digital experience is aimed at recreating in-store browsing while driving e-commerce growth in the dairy category.

The retailer is seeking to ensure promotional consistency and reduce labor costs with the addition of digital labels at 240 stores.

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: product recommendation tool Float IQ.

A wearable sensor from La Roche-Posay measures skin pH levels to help consumers care better for their skin.