Consumer data is one of the key currencies fueling growth today. In this exclusive Q&A, Danica Konetski, industry principal, consumer packaged goods, Treasure Data, outlines steps brands can take to create a connected data strategy and gain a more holistic view of what consumers want.
The two biggest challenges CPG companies face today are to fulfill evolving consumer needs and generate meaningful insights from the large quantum of data. How can CPG companies go beyond traditional demand planning techniques and leverage actionable insights that drive business growth?
For CPGs, winning at E-commerce means leveraging an autonomous supply chain and execution platform that supports data harmonization, demand prediction, insight generation, improvements to the digital shelf—and more.
After spending the last two-plus years simplifying SKUs to keep production lines moving and products on shelves, many CPGs are now embracing new innovation strategies that meet today’s exceedingly heightened consumer expectations. Learn how.
CPGs are in a new era of innovation, but many remain saddled with legacy systems and processes. Explore the tech helping them overcome common new product development and launch challenges to realize true innovation.
Product Traceability is essential to control the inventory movement in near-real-time, helping companies save millions of dollars. Here's a success story of Mars, a global F&B client's traceability transformation program.
RIS and CGT’s annual "Retail and Consumer Goods Analytics Study" benchmarks the retail and consumer goods industries’ analytic maturity and identifies key investment trends. Learn where your company ranks among today’s leaders.
Consumer expectations are at an all-time high. While it’s impossible to create a fixed logistics network that satisfies those expectations, there are alternative logistics programs that enable businesses to meet and exceed consumer demands. It’s called flexible logistics.