Guess Gets Social with Branded Content Guess and short-form video platform TikTok have debuted fashion branded content in the U.S. Kroger Goes Back to College to Foster InnovationThe supermarket company will operate an innovation lab within the University of Cincinnati to nurture future talent and tech. Nestle, Coke Make Bolder Moves into Coffee Nestlé expands its offerings by becoming Starbucks' retail partner; Coca-Cola dives into the category by acquiring UK-based Costa. Sponsored Owning stuff. We’re so over it. Increasingly, consumers around the world – younger ones especially – are taking the same approach to how much “stuff” they choose to own. Tip of the Spear Technology: Ten Tools of Engagement CGT presents a roundup of cutting-edge digital tools first showcased in June at the Consumer Goods Sales & Marketing Summit. Sponsored How to Survive and Thrive in a Turbulent CPG Market New artificial intelligence approaches can help CPG manufacturers. Learn 3 key ways to leverage AI innovation in this white paper. Andersen Sells Secondary Brands to Ply Gem The $190 million sale to acquisition-minded Ply Gem lets Andersen focus on its flagship and specialty brands. Frito-Lay Gets Alexa Talking for Back to School The seasonal campaign also features snack packaging with talk bubbles that let parents write notes of love and encouragement to the kids. Sponsored Report from ai.now: Giving Vision to AI David Dittmann of P&G explains the pain points and opportunities behind leveraging AI for image recognition Sponsored A Brave New Voice: The Future of Brands & AI Artificial intelligence offers an array of new ways to inspire and influence consumers. Learn how here. First Previous 40 41 42 43 44 Next Last
