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Data & Analytics

A collection of news, articles and other featured content about Data & Analytics.

Estee Lauder Dataset of 440M Records Exposed

Estee Lauder Dataset of 440M Records Exposed

The consumer goods beauty brand has been a household name for over 70 years, accumulating massive amounts of data reportedly at risk through digital commerce or online sales.

Nielsen Holdings is bolstering its executive ranks with a trio of appointments, including the addition of Sean Cohan from A+E Networks.

The company has expanded its advanced analytics platform coverage to provide brands with a comprehensive view of the food and beverage categories.

Analytics Unite 2020 Sneak Peek

RIS News and CGT are joining forces for their seventh annual analytics summit taking place in June at the Sheraton Grand, Chicago, IL.

These annual awards were presented to 41 consumer goods products showing that shoppers still crave innovations that make their lives easier, offer more value or are essential to livelihoods.

SaaS-based sales automation platform FieldAssist’s new mobile app targets business leaders to shape the CPG industry.

A Roadmap to Better Trade Promotion Management

Trade promotion management and optimization is a big challenge faced by all consumer-packaged goods (CPG) companies due to the complexity of tasks involved in the trade promotion lifecycle.

Brands must be ready for convenience to be redefined, local to go hyper-local, and tech to take the lead.

In the business world, where uncertainty is omnipresent, RGM has been recognized as the new model for value creation in the CPG industry.

Consumer Study Drives BIC to Expand DTC Brand on Amazon

The new line of grooming products is available after research reveals that 69% of consumers 18 to 34 years old believe companies should create more unisex personal care and beauty products.

The chief growth officer for Kimberly-Clark has joined the board for Neustar, a global information services and identity resolution company.

57% of small brands experiencing significant growth said using GTINs/UPCs in their product listings helps customers more easily find their products online.

Seasoned software executive brings full suite of global retail and technology experience to drive the company’s focus on worldwide customer success, AI-powered innovation and growth.

Hear from CVS CEO Larry Merlo on the rapid rollout and how the drug chain is extending the intersection between data analytics and technology it has created to health outcomes.

IRI Voracity and Oracle

The secure cloud infrastructure spins up fast data management and masking solutions.

Precima

Through this acquisition, Nielsen will up its portfolio of personalized and addressable pricing, promotion and assortment capabilities by leveraging Precima’s solutions.

With AI-driven technology, retailers and CPGs can work together to optimize their promotional planning. 

Procter & Gamble this month named Vittorio Cretella as chief information officer to replace the outgoing Javier Polit. Cretella will take over the role on Jan.

The point-of-sale and inventory data that CPGs obtain from retailer partners has always been important.

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