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Data & Analytics

  • British American Tobacco Better Manages Market Share

    Following a 2005 merger, British American Tobacco Belgium instigated and implemented a major project to improve business information across the supply chain, drive increased sales and ultimately increase market share.

  • An Intelligent Approach

    In a fast-growing global market, Toshiba America Elecrtonic Components Inc. needs to help employees work smarter by giving them the information they need - when they need it, and how they want to see it. The company recently decided to invest in a comprehensive business intelligence solution for easy-to-access, up-to-the-minute data and analytic information.

  • Campbell Soup Proactively Manages Sales When Weather Strikes

    As soon as a prediction of a cold Arctic air mass and snow hits the news, the buying begins. Read on to find out how Campbell Soup Company arms itself with the knowledge to prepare for whatever Mother Nature has in store.

  • Quality Assurance

    Global manufacturer Ryobi Technologies Inc. implemented Cognos 8 BI and Cognos ReportNet to improve communication and credibility of information world.

  • Capri Sun Makes Lighter Pouches

    Capri Sun becomes part of the Kraft Foods Sensible Solution product line with 25 percent less sugar in its juices.

  • PepsiCo Builds Through Its Products

    Whether it's helping people or helping the planet, PepsiCo is using its marketing ability to do both.

  • Bacardi Extends DISARONNO Agreement

    Bacardi renews a contract to market DISARONNO after the 10 year anniversary of its distribution agreement the company.

  • Oracle and IBM Expand Partnership

    IBM joins the Oracle Accelerate program and delivers industry solutions to midsize companies.

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