Catalina Debuts Multi-Touch Attribution SolutionCatalina has launched an attribution solution that provides CPG marketers with a granular, real-time view of national campaign performance in stores at the UPC level. CVS Shoppers Make a 'Holiday Dash'CVS/pharmacy took much of its holiday efforts online this year, expanding its reach by tapping social influencers and creating holiday-themed how-to videos, to name a few. Australian Candy Brand Engages to Save Endangered Animals In a partnership with the Wildlife Conservation Society, Yowie Group is using a mobile app and website to educate kids about endangered species. Ahold, Quotient Launch 'Performance Media' Network The platform is designed to efficiently grow sales through data science, media delivery and measurement. Peapod Digital Labs and Quotient Launch Media Partnership Platform Ahold Delhaize USA's Peapod Digital Labs has launched a new digital media service called Peapod Digital Labs Media Partnerships, powered by Quotient Technology. Amit Bhardwaj Joins Fred’s as Customer Experience VP Former Marsh and SpartanNash exec Amit Bhardwaj joined Fred’s this month as vp of customer experience. Suave Promotion Brings Image Recognition to Walmart Shoppers can use the Shopkick mobile app to interact with promotional packaging for Suave's Veterans Day cause campaign. Foot Locker, Nike Team to Elevate the Consumer Experience The long-time partners are appealing to basketball-obsessed consumers with a "House of Hoops" pop-up shop. Forrester Names Ahalogy an Influencer Marketing Solutions Leader Forrester Research ranked Quotient Technology's Cincinnati-based Ahalogy as a leader in influencer marketing in a new report. Collective Bias Shares Thanksgiving Trends Collective Bias, Bentonville, Arkansas, has released an in-depth analysis of Thanksgiving to help marketers and brands succeed this holiday season. First Previous 24 25 26 27 28 Next Last
