Liz Dominguez
ARTICLES BY THIS AUTHOR
- 7/22/2024
Diageo's Johnnie Walker Experiments With Personalized Packaging With Generative AI
Diageo's scotch brand Johnnie Walker is running a generative-AI powered consumer experience to create personalized packaging. - 7/22/2024
Unilever and Samsung Form Data-Sharing Partnership to Drive Product Innovation
Laundry lifestyle needs and trends have changed over the years and Unilever is looking to stay ahead of this transformation by forming a data partnership with Samsung to help develop innovative solutions within the category. - 7/21/2024
Summit Hill Foods Taps Kyle Peterson, Post and General Mills Vet, as CMO
Summit Hill Foods has a new chief marketing officer. The company has tapped Kyle Peterson for the role. - 7/21/2024
Steve Madden, Orveon, Alo Yoga Tap Tech to Expedite Refunds and Incentivize Return Shoppers
Footwear brand Steven Madden, lifestyle brand Alo Yoga, and Orveon — home to bareMinerals, Laura Mercier, and Buxom — have partnered with a new platform that allows consumers to obtain expedited refunds and incentivizes them to use those funds to purchase more products. - 7/17/2024
Asheesh Saksena Joins General Mills as Chief Strategy & Growth Officer
General Mills has named Asheesh Saksena its new chief strategy and growth officer, replacing Dana McNabb. - 7/17/2024
Pernod Ricard Selling Off Bulk of International Wine Portfolio
Pernod Ricard is offloading a significant portion of its portfolio of international wine brands to help strengthen its premiumization strategy. - 7/17/2024
CG Sales & Marketing Summit To Close With Captivating Fit-for-Channel Culture Fireside Chat
On the final day of the Consumer Goods Sales & Marketing Summit, attendees will listen in on an engaging conversation with Surabhi Pokhriyal, chief digital growth officer at Church & Dwight. - 7/16/2024
Kimberly-Clark Hires Craig Slavtcheff to Lead R&D Efforts
Kimberly-Clark is focusing on its product innovation efforts, hiring Craig Slavtcheff as its new chief research and development officer. - 7/16/2024
Bel Group Seeks to Drive Manufacturing Efficiencies With AI Investment
The Bel Group is integrating artificial intelligence into its manufacturing operations to boost sustainability efforts. - 7/15/2024
Pernod Ricard Launches American Whiskey Company With Richard Black at Helm
Pernod Ricard is looking to grow its American whiskey portfolio by launching a separate U.S.-based global brand company.
