ARTICLES BY THIS AUTHOR
- 6/19/2025
Amazon CEO Says AI Will Reduce Its Corporate Workforce
CEO Andy Jassy shares a message with employees as the company leans into the technology. - 6/19/2025
Danone Launches Global AI Academy, Plans Futuristic Digital Factories
Twenty thousand operations employees will gain access to the Academy, helping to foster collaboration between teams and support advanced tech adoption. - 6/19/2025
Southern Glazer’s Alan Wizemann to Keynote CG Sales & Marketing Tech Summit
He will take to the stage on October 28 to tackle the topic of amplifying customer experiences within sales and marketing. - 6/17/2025
General Mills and Kraft Heinz to Remove Synthetic Dyes From Portfolios
The FDA said it would work with the industry to phase out petroleum-based synthetic dyes from the U.S. food supply over the next few years. - 6/16/2025
Keurig Dr Pepper Pins Down Beverage Trends: Functional Drinks & Personalization on the Rise
The company combined proprietary KeurigIQ data from Wi-Fi-enabled brewers with insights from national surveys conducted by Harris Poll, Ipsos and Morning Consult, covering over 40,000 U.S. adults. - 6/16/2025
Newell Bolsters Content Creation With Gen AI
Learn how Newell has been able to integrate its marketing technology stack to deliver five times more content than previously possible. - 6/15/2025
E.l.f. Gets Granular on Color-Matching With New Makeup Personalization Tool
E.l.f.'s marketing strategy has been transforming over the years, with a more prominent focus on data at the core of every decision, powered by digital experiences. - 6/12/2025
Mattel Leverages AI to Optimize Operations
A new partnership supports company-wide transformation and upcoming product launches. - 6/11/2025
Nestlé, LVMH, L’Oréal Ramp Up Content Creation With AI-Powered Digital Twins
Nestlé is looking to scale the technology for brands such as Purina, Nescafé Dolce Gusto and Nespresso across its e-commerce and digital media channels. - 6/10/2025
L’Oréal Backs AI Beauty Matchmaker, Noli
The platform provides consumers with personalized, science-driven recommendations.