ARTICLES BY THIS AUTHOR
- 8/14/2025
Ollie Revamps Digital Commerce Experience
The dog food brand has migrated to an e-commerce platform that provides new personalization tools while simplifying consumer and back-end experiences. - 8/14/2025
From Complexity to Clarity: How AI Is Transforming Forecast Accuracy
In this Expert Exchange episode, we discuss how consumer behavior shifts are challenging traditional demand planning in the industry. - 8/13/2025
Gildan Acquires HanesBrands to Create Global Basic Apparel Company
The merger is said to bring together each company’s respective strengths, such as Gildan’s manufacturing network and HanesBrands' go-to-market expertise and heritage brand presence in activewear. - 8/13/2025
Kellanova’s Meera Patel to Uncover Omnichannel Loyalty Tips at CG Sales & Marketing Tech Summit
Meera Patel, senior director of advanced analytics for Kellanova, will be sharing strategies for creating emotional omnichannel connections with consumers. - 8/13/2025
Church & Dwight Taps Kenvue’s Channan Sawhney to Drive Digital Strategy
She takes on the role of associate vice president and head of digital strategy, media, measurement and DTC, joining the company during a critical period in its digital transformation. - 8/11/2025
AB InBev Investing in U.S. Footprint to Meet Megabrand Expansion
AB InBev is progressing on its growth strategy, seeing strong results in its America segment, which aligns with the recent $300 million investment to modernize its U.S. manufacturing footprint. - 8/11/2025
SpartanNash Names Ed Rybicki CIO, Brett Hoffman CISO
They will both be part of the IT department, reporting to EVP and CFO Jason Monaco as part of the company's newly combined finance, IT and strategy organization. - 8/10/2025
Talking Rain Beverage Co. Hires Marlee Perez as VP of Technology
Marlee Perez said she joins the company as part of its efforts to bring together its technology, data, processes and people to create a solid foundation for sustained growth. - 8/7/2025
3 Can't-Miss Discussions at the 2025 CG Sales & Marketing Tech Summit
Senior sales and marketing executives from top CPGs will explore how to create seamless, impactful experiences across the value chain for consumers, retailers and employees alike. - 8/7/2025
Newell Brands Drives Digital, Commercial Growth With Two Hires: Tambi Younes, Michael Drymalski
The two leadership appointments aim to accelerate the manufacturer's digital and commercial growth initiatives.