Guess Gets Social with Branded Content Guess and short-form video platform TikTok have debuted fashion branded content in the U.S. Kroger Goes Back to College to Foster InnovationThe supermarket company will operate an innovation lab within the University of Cincinnati to nurture future talent and tech. Tip of the Spear Technology: Ten Tools of Engagement CGT presents a roundup of cutting-edge digital tools first showcased in June at the Consumer Goods Sales & Marketing Summit. Dinner with Algorithms: Competing in the Amazon Era A former insider explains why brands need a new tech platform to compete in the 'Amazon Era.' Frito-Lay Gets Alexa Talking for Back to School The seasonal campaign also features snack packaging with talk bubbles that let parents write notes of love and encouragement to the kids. Industry Share Groups: Data & Analytics In this open forum, qualified industry practitioners gather to share best practices for addressing their most critical business challenges. Deloitte: Many CIOs Not Involved in Digital Strategy But CIOs at "digital vanguards" are heavily invested in every aspect of the enterprise, the report finds. Sponsored A Brave New Voice: The Future of Brands & AI Artificial intelligence offers an array of new ways to inspire and influence consumers. Learn how here. Sponsored Report from ai.now: The De-Skilled Future Workforce Martin Ford, futurist and author, discusses the impact that accelerating change and artificial intelligence will have on the labor market. CMO of the Year: 2018 Finalists A quartet of industry professionals — Lee Applbaum of Patron, Antonio Lucio of HP, Scott Parker of Atkins Nutritionals and Justin Woolverton of Halo Top — rounds out this year’s crop of top marketers. First Previous 82 83 84 85 86 Next Last