Machine Learning

In a marketplace that is replete with choices for buyers, gaining visibility among the right audience is crucial to drive brand awareness and sales, and so it's important to determine which RMNs are a priority for the brand or category vs. which ones don't fit. 

In this edited webinar transcript, Scott Isaacson, manager of data science for Citrine Informatics and Rob Kieschke, former senior director for AI and software research in the 3M Digital Science Community paint a picture of what the future of automation within product innovation might look like, a

Ralph Lauren is leveraging early learnings from existing artificial intelligence use cases to test generative AI across a range of business functions, company leaders shared. 

The company is leaning on automated processes with AI, ML and optical character recognition. Get the details.

With ongoing economic pressure and uncertainty, consumer goods companies are thinking strategically about how to optimize their investment in cloud, data centers, and edge technologies. Take a look at four key cloud and data trends Gartner analysts are tracking for the upcoming year.

The excitement surrounding generative AI is fierce, and consumer goods executives may want to settle in for the long haul as they evolve from experimenting with ChatGPT to driving transformation for tremendous revenue growth opportunities. 

In this edited webinar transcript, Reckitt's Imteaz Ahamed and Sigmoid's Sundeep Kumar discuss how CPGs are setting up the parameters for display campaign optimization and leveraging tech to drive growth in the e-commerce space.

Speaking at the most recent League of Leaders gathering SAS’ VP of data ethics, Reggie Townsend discussed how businesses today can harness the sociotechnical space while making sure there's ample space for the human to show up too.

A unified consumer data strategy allows businesses to draw together data from multiple sources and manage interactions at every touchpoint. In this exclusive roadmap, find out the key steps to identify where the most valuable consumer data is coming from today – and how to best use it.

No more emails please: Danone is investing in its internal collaboration capabilities.

To gain a better understanding of how generative AI might transform various fields across the industry, we’ve tapped into expert voices and research from Coresight, Microsoft, and Gartner. Learn about potential applications as well as the risks involved.