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Data & Analytics

  • CGT Investigates Retailer/Supplier Data Sharing

    Big Data hype is everywhere these days even on the daily news. But how many consumer goods companies are actually pursuing big data initiatives to extract valuable insights, particularly from retail-provided POS data? And even then, do retailers value these big data efforts?
  • Improving the Digital Supply Chain with MDM

    Keeping a brand strong and maintaining product consistency is inherently complex for consumer packaged goods companies in todays digital landscape.
  • Analytics-Based Planning

    Rapid developments in technology along with economic and marketplace changes continue to put pressure on salesforces to adopt new approaches. Are you ready for the next generation of customer planning?
  • New Rules for Shopper Privacy

    IDC Retail Insights releases the results of its 2013 Annual Shopper survey, revealing that nearly two-thirds of consumers worry they don't have enough control over what retailers can know about them. Here are some more of the green lights and bright red lines retailers should abide when it comes to consumer dispositions on this topic of hot debate.
  • Kwikee Portal Helps Retailer/Manufacturer Marketing

    Kwikee launches a new vendor portal for retailers and manufacturers to more efficiently communicate and fulfill requests for product images and data needed for e-commerce and other marketing applications.
  • 2014 Data & Analytics Solutions

    A comprehensive listing of solution providers that support the collection, aggregation, storage, analysis and integration of valuable data.
  • CCBCC Undergoes Database Migration

    The decision to move forward with a database migration helped Coca-Cola Bottling Co. Consolidated to make better use of its existing resources and achieve its objective of keeping prices competitive.
  • Learn to Love AI

    The Oscar-winning film "Her" tells the story of a man who falls in love with the artificial intelligence (AI) personal assistant on his smartphone. That may sound far-fetched, but many consumer packaged goods (CPG) companies are already enamored.
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