Procter & Gamble shined a spotlight on its official sponsorship of the National Football League's 2019 Super Bowl in its February edition of brandSaver.
The "Loop" e-commerce platform will let consumers order products from P&G, Nestlé and other top CPGs that will be shipped in reusable containers to be picked back up after usage.
The supermarket operator's meal kit company joined with the beauty subscription service to stage an Instagram giveaway cross-promoting their respective offerings.
Albertsons-owned meal kit company Plated and New York City-based beauty subscription service Birchbox recently staged an Instagram giveaway cross-promoting categories both companies serve up: facial care and food.
A multi-pronged digital experience that helps would-be pet owners find dogs to adopt highlights a seasonal campaign culminating in the brand's latest Super Bowl TV spot.
