Registration Today for 2018 Path to Purchase SummitRegistration is now open for the Path to Purchase Institute’s Path to Purchase Summit (P2PSummit), which takes place March 12-14 in Chicago. Watch our promotional video. Artic Zone Floorstand Frito-Lay Back-to-School Spectacular Sharpie/Paper Mate Endcap Editor's Note: Trading Places Future success at retail will require brands to “unlearn” some traditional TPM practices. P2PI Announces 2018 Hall of Fame Class TPM Report 2017: State of the Industry An overview of trends in trade promotion management in 2017. State of Transformation: Making the Pivot to Digital State of Transformation: Making the pivot to digital. CMO of the Year 2017 Chobani's Peter McGuinness was recognized for his accomplishments in building brand strategy, marketing innovation, experiential programs, digital/social outreach, public relations and a media-grabbing retail cafe. The End and the Beginning To remain relevant in 2018 and beyond, brands and retailers must relentlessly strive to create ever-innovating, participatory consumer experiences. First Previous 131 132 133 134 135 Next Last
