Company leadership shared how it is using AI in a variety of ways, leaning on data clean rooms, digital twins and intelligent promotions to get products in front of consumers, no matter where they shop.
Through statements shared during recent conferences, Coca-Cola leadership made clear that a key priority moving forward is to operate more as a network rather than a functional hierarchical organization.
Levi's has been undergoing a digitally focused business shift as it builds out agentic orchestration for its Microsoft-partnered "super-agent" and modernizes its systems.
The modern co-marketing process harkens back to the study of alchemy, which married science and philosophy. Now, brands are working together to combine tech with culture.
