Corporate Strategy

Kellogg Co.'s Bear Naked Custom conducted the first successful integration of IBM’s Chef Watson into a consumer-facing website.

A new data solution lets Prosperity Organic Foods spend more time analyzing data and less time building spreadsheets.

The L’Oreal Luxe supply chain guarantees proper product deployment while also giving consumers a luxury experience.

Throughout the year, CGT will accept nominations for consumer goods companies and executives to be recognized.

Presented at the 2016 Consumer Goods Sales & Marketing Summit, the third annual award honors the unique and powerful role of todays marketing leaders in the increasingly competitive consumer goods industry.

This fall, CGT had the privilege of honoring an elite group of consumer goods companies and executives for transformational business and technology initiatives that stand revolutionize their organizations and industry as a whole. Meet the 2015 winners and finalists.

CGT honors Frito-Lay North America for deploying an advanced analytic trade optimization solution to reduce unprofitable trade promotion spend by up to 50 percent in major accounts, increasing employee productivity, revenue and profits.