Mergers and Acquisitions

Edgewell Personal Care Company has acquired direct-to-consumer personal care brand Billie in a $310 million cash deal, nearly a year after the Federal Trade Commission sued to block P&G’s attempt to pick up the brand.

Church & Dwight will acquire the TheraBreath mouthwash brand in $580 million cash deal.

General Mills is selling its European dough businesses to Cérélia, the manufacturer of ready-to-bake dough items.

Unilever is selling its global tea business to a private equity firm for about $5.08 billion.

Johnson & Johnson intends to split into two companies, separating its Consumer Health business and creating a new publicly traded company.

The No. 12 consumer goods company is making moves to gain share and outgrow the U.S. sports drink category.

Grupo Bimbo picked up the Popcornopolis brand for its Barcel USA snack division, marking its entrance into the U.S. popcorn category.  

Pernod Ricard will acquire The Whisky Exchange, an online and brick-and-mortar spirits retailer.

The addition of more than 250 meal-enhancing products from Hemmer is expected to accelerate its Taste Elevation strategy in Brazil, a priority market for Kraft Heinz.

The acquisition is expected to accelerate Zebra’s Enterprise Asset Intelligence vision by expanding its growing retail and consumer packaged goods software portfolio.

Zesty Paws is expected to benefit from H&H's expertise and resources to further drive the brand's growth while being able to operate independently.

Adidas is selling Reebok to Authentic Brands Group (ABG) for $2.47 billion.