Research and Reports

The two biggest challenges CPG companies face today are to fulfill evolving consumer needs and generate meaningful insights from the large quantum of data. How can CPG companies go beyond traditional demand planning techniques and leverage actionable insights that drive business growth? This is where demand sensing comes to the rescue.

For CPGs, winning at E-commerce means leveraging an autonomous supply chain and execution platform that supports data harmonization, demand prediction, insight generation, improvements to the digital shelf—and more.

Discover how Blue Yonder solutions can power next-gen experiences across the Consumer Industries supply chain.

CGs are embracing consumer data and analytics to transform their businesses, but how can they tackle existing gaps? Learn more.

After spending the last two-plus years simplifying SKUs to keep production lines moving and products on shelves, many CPGs are now embracing new innovation strategies that meet today’s exceedingly heightened consumer expectations. Learn how.

CPGs are in a new era of innovation, but many remain saddled with legacy systems and processes. Explore the tech helping them overcome common new product development and launch challenges to realize true innovation.  

Product Traceability is essential to control the inventory movement in near-real-time, helping companies save millions of dollars. Here's a success story of Mars, a global F&B client's traceability transformation program. With a significant investment strengthening the distribution network and supply chain, TradeEdge implementation helped Mars manage market traceability for the company's digital supply chain initiative. Read to know more.

Here’s a success story of how a global biotechnology company was able to swiftly onboard hundreds of distributors and retailers at a win-win cost model by implementing TradeEdge DMS. TradeEdge is a cloud-based solution that enables brands gain maximum channel visibility, add new channel partners, improve retail execution and reach new markets faster. Read on to know more.