Product Innovation

Martech Startup Gains Funding from Unilever, IRI

MachineVantage is a year-old company building artificial intelligence and machine learning solutions to drive product and marketing innovation.
Carhartt Enlists PLM Solution

The workwear brand is expected to improve speed and efficiency with Centric Software PLM.
CGSM Recap: The Rules of Digital Engagement

Attendees of the 2017 Consumer Goods Sales & Marketing Summit looking for strategic inspiration and tactical ideas left fully armed with both.
Visionaries 2017

Inspirational executives driving change in their organizations — and beyond.
ECRM Acquires RangeMe

Together with RangeMe, ECRM aims to be better positioned to provide an even more strategic value to its clients by offering more product discovery and category planning solutions.
Headache Sufferers Directed to Walgreens

The national return to market of Johnson & Johnson’s Tylenol rapid release gels in January represented the brand’s biggest product launch in years.
DeWalt Helps Pros Find Their Tools

DeWalt has upgraded its Tool Connect product management system to help professionals keep better track of their tools on job sites.
How Leaders Focus on Value to Win

In this preview of a day-one workshop at the upcoming Consumer Goods Sales & Marketing Summit, the authors examine the enterprise-wide benefits of "Value Stream Mapping."