Saying Walmart is the biggest IT investor in retail might raise a few eyebrows, but most people would likely shrug their shoulders and respond with "well that makes sense." But according to the latest research from IDC, Walmart is not only the biggest IT spender in retail, but is the biggest investor in IT across industries worldwide.
Aiming to accelerate share while driving category growth and brand loyalty, RB (formerly Reckitt Benckiser) executed a global re-launch of its Air Wick brand with a “Home is in the Air” campaign that includes an in-store component to get shoppers to smell the scents.
The new dictate on prices is creating tension with companies that supply the hundreds of thousands of products on Wal-Marts shelves, according to a WSJ article.