Henkel Appoints Philipp Schaffer to Key Leadership Position
Henkel has named Philipp Schaffer its new corporate senior VP and regional head of Henkel Consumer Brands, North America.
Prior to joining Henkel, Schaffer spent the last nine years at Kellogg Company, where he held various leadership roles in sales, marketing, commercial strategy, and general management, overseeing regions including North America, Europe, the Middle East, and Russia.
In 2018, Schaffer relocated to the United States as part of his role at Kellogg, where he assumed diverse responsibilities within the U.S. market. His final position at Kellogg was as the general manager for frozen foods in North America.
These new roles will see Schaffer heading up divisions for Henkel Consumer Brands – the result of a large-scale 2022 merger in which the company combined its laundry, home care, and beauty divisions under a single banner.
Schaffer is a long-time veteran of the industry, having started his career with retail and sales roles in retail and sales at German retail giants, Aldi Süd and Edeka.
“I’m excited and looking forward to joining the Henkel Consumer Brands team in North America and to advance data-driven consumer-focused innovations, build on our strong brand portfolio, and enrich the lives of consumers across the United States and Canada,” said Schaffer.
Over the last several years, Henkel has made strides in several areas of business, most notably announcing its plans to migrate fully to the cloud over the course of 2023.
Also last year, Henkel laid out plans to refurbish elements of its digital infrastructure, with IT systems a key part of this project. On a broader scale, this strategy aimed to put together a single multi-category platform combining Henkel’s consumer brands and businesses, including brands such as Persil and Schwarzkopf.
The company has also made a number of large, on-the-ground changes, channeling $70 million into expanding its logistics hub in Bowling Green, Kentucky.
