Corporate Strategy

Inside Mondelez’s New Snackable Security Training

Mondelēz International is rethinking the way it tackles cybersecurity awareness training for its associates after its once-a-year program simply wasn’t cutting it.
Conagra Snags Coca-Cola’s Chaly Jo Moyen as Chief Strategy Officer & President for Int’l

Chaly Jo Moyen will join Conagra Brands as chief strategy officer and president, foodservice and international, a new role for the company.

Mars Bolsters Digital Petcare Team With Jessica Hauff and Travis Reaves

Mars Inc. boosted its Pet Nutrition North America leadership team with the addition of two new digital hires, a pair of notable additions as the pet category experiences record growth.
IRI Names Next President and CEO By Way of Google

Google executive and CPG advertising leader Kirk Perry is next president and CEO, while Andrew Appel will transition to role as board director and advisor.
Connected Decisions: How CG Companies Can Dramatically Improve Results

How do managers improve the information without increasing the administrative overhead or the decision timeframe? And ideally, how can this be accomplished while enhancing communication?
RB Rebrands As Reckitt

The new branding is expected by the company to help drive more recognition for the brands in its portfolio, which includes such names as Lysol, Dettol, Nurofen and Durex.
Mondelez Picks Up Grenade

Mondelez International will acquire a significant majority interest in high-protein bar brand Grenade as the company continues to move into healthier snack categories.
Dole Packaged Foods Expands Leadership Team

The food brand’s leadership expansion is focused on top-line growth that is purpose-driven and consumer centric.
Infographic: The Future of Consumer Goods Begins and Ends with Data

Operationalize insights to fuel growth in every part of the business
Conair To Be Acquired By American Securities

Conair Corporation entered into an agreement to be acquired by affiliates of private equity firm American Securities.
8 Most Innovative Consumer Goods Brands Revealed

Whether through DTC sales or brand awareness, a number of the CGs are hailed for their work in connecting directly with consumers.
Paula Ramos Joins Kimberly-Clark As Chief Strategy Officer

Shortly after announcing its first chief R&D officer, Kimberly-Clark has named Paula Ramos its new chief strategy officer.
Ka-Pop! Snacks and Bubba’s Fine Foods Merge to Create Awakened Foods

Ka-Pop! Snacks and Bubba's Fine Foods have merged to create a new and healthy consumer goods company called Awakened Foods.
Mars CDO Sandeep Dadlani to Join Digimarc Board

Dadlani is responsible for working across the Mars, Inc.’s global business segments enabling digital growth and delivering efficiencies to existing business and technology platforms.

Actionable information to help consumer goods companies develop better go-to-market business strategies. Topics include mergers & acquisitions (M&A), personnel moves, e-commerce, omnichanel, digital transformation, direct-to-consumer selling (DTC), internal alignment and competitive response