Edgewell to Drive Supply Chain Efficiency With Digital Optimization
Last year, Edgewell Personal Care Co. completed a strategic review of its operations, looking for opportunities to improve focus, execution and speed through a simplified U.S. structure.
As part of this, the company restructured its leadership and now looks to gain new efficiencies through a supply chain optimization that will accelerate decision-making, leaning on investments in analytics and revenue growth management.
Specifically, Edgewell will focus on its North American wet shave business, streamlining operations within its manufacturing footprint by reducing duplicative work and increasing investment in next-gen automation and digital tools.
"[This] will enable a more agile, resilient and customer-focused supply chain, positioning us to deliver an accelerated pace of productivity savings in fiscal '27 and beyond," said president and CEO Rod Little during the company's recent earnings call.
Also: Kraft Heinz pauses split, shifts to $600 million business optimization
The company will also focus on growing capabilities for five focused brands: Schick, Billie, Hawaiian Tropic, Banana Boat and Cremo.
In turn, Edgewell is slimming its product offerings. As an example, the company recently sold its feminine care portfolio, which includes the brands Carefree, Stayfree and O.b. in North America and Playtex globally, to global health and hygiene company Essity.
"By simplifying our portfolio and reallocating capital and resources towards these core businesses, we believe we are strengthening our ability to compete and invest where it matters most," said Little.
The optimizations are expected to offset tariff pressures, reduce supply complexity, free up capacity and increase service levels.
"The productivity actions we're taking, particularly in manufacturing, simplification and automation, are structural in nature. And as external cost pressures normalize, those benefits will increasingly flow through," said Little.
