Acquisition of five-year-old "ankle biter" Walker & Company further underscores the disruption that the digital age has wreaked on the men's grooming category.
An AR-fueled app provides children with an ongoing variety of interactive and experiential play experiences and scenarios related to the brand’s physical products.
The PXM platform aids in the creation and syndication of product content on Amazon and Walmart, enabling brands to add immersive content across all SKUs.
To compete efficiently across categories on Amazon, Goodbaby will leverage automated sales, marketing and operations strategies and optimize the performance of its key categories and individual product SKUs.