H-E-B Gets Its Grill OnTexas-based H-E-B recently wrapped its annual, two-week-long “Thrill of the Grill” campaign, promoting all the means necessary for grilling season with a slew of deals and a sampling event. More Cooperation, Less Competition Will Win the CPG WarsRather than intensifying competition, brands and retailers should stay in their swim lanes and find ways to delight consumers together. SMB Award 2018: Brandless No consumer goods startup better exemplifies the new marketplace. Perrigo Launches Private Label Imodium Rival The launch is yet another indication that private label is gaining steam in the U.S. Kroger Launches Its Own Men's Grooming Line The Bromley's For Men line represents the latest effort in the ongoing "Restock Kroger" business initiative. Study Says Private Grocery Brands Gaining Steam More than two-thirds of consumers expect retailers to offer a strong assortment of private-level foods and beverages. Amazon Launches a Private Label Pet Brand Currently available exclusively for Amazon Prime members, the proprietary brand launched with dry dog food but will expand to other product categories. Consolidated Mills Introduces E-com-Friendly Jars, DTC Site The company moved its Alamo Red sauce brand into the e-commerce realm with a direct-to-consumer website and online shipping-friendly PVC packaging. Mattress Startup Aims to Disrupt the Disruptors Direct-to-consumer startup Kloudes vowed to disrupt the first wave of disruptors that have already driven the traditional mattress marketplace online. TPM Report 2017: State of the Industry An overview of trends in trade promotion management in 2017. First Previous 1 2 3 4 5 Next Last
