Kmart Expands Private Label Product PortfolioKmart, a wholly owned subsidiary of Sears Holdings Corporation, adds 32 new products to its assortment of private label beverages under the American Fare brand name. New Age of Private Label Procter & Gamble's quest to debunk competitors that too closely mimic its brand packaging is a testament to the sophistication of the new age of private label product. Size Matters Its no secret that the growing power of retailers and the rise of private labels are two major factors that continue to transform the consumer goods industry. First Previous 5 6 7
