Jamie Sohosky, VP, marketing, customer experience, Walmart U.S., is one of three 2018 selections for our Hall of Fame. We interviewed her in February at Walmart's headquarters.
After spending 130 years building a global brand, Coca-Cola is prepared to up the ante. The company has embarked on an aggressive 5-year digital transformation journey.
New York-based News America Marketing is using incubating and testing with blockchain technology to modernize how consumers, brands and retailers use incentives.
Del Monte Foods has leveraged Amobee’s sales accelerator tool to pilot programmatic advertising campaigns for its vegetable, fruit/chia and College Inn products.
To promote the launch of a limited-edition Glenlivet Code variety, the brand is challenging Scotch lovers to decode the product's composition via Shazam.
