Lisa Johnston

Editorial Director

Author Profile

Lisa Johnston is the Editorial Director of CGT. She joined the brand in 2020. Her journalism background includes writing for both business and consumer audiences, specializing in technology, retail, and consumer goods. In addition to speaking at a range of industry events and sharing editorial expertise as a media panelist, she's served as a judge for such programs as the Consumer Technology Hall of Fame and the Jesse H. Neal Awards.

Text her your industry questions or ideas for coverage.
Connect with her on LinkedIn.

ARTICLES BY THIS AUTHOR

4/17/2023
Why Nike’s Web3 Foray Includes Consumer-Designed Virtual Products
Nike is marrying its consumer feedback loop with its virtual ambitions through the launch of its first member-inspired virtual products.

Lisa Johnston
4/6/2023
Inflation Won't Stop IT Spend Swell: Gartner
Economic uncertainty won’t keep business leaders from spending on their digital transformations, according to Gartner’s latest projection.

Lisa Johnston
4/3/2023
Nestle & General Mills’ CPW Join AB InBev In Adopting GPT-4 BI Assistant
Anheuser-Busch InBev, Nestle, and General Mills are among the companies integrating an AI assistant that uses OpenAI’s GPT-4 language model for consumer goods business intelligence discovery.

Lisa Johnston
3/30/2023
Research: The State of Collaboration Technologies in Consumer Goods
We surveyed the CGT audience to get the pulse on today's consumer goods collaboration strategies and technology investments.

Lisa Johnston
3/29/2023
Agility, Generative AI, Investments: Shoptalk 2023 Tech Trends for CPGs
CGT sat down with Elizabeth Lafontaine, chief retail analyst at Retail Leader Pro, during Shoptalk to dig into some of the top tech trends that will impact consumer goods manufacturers and retailers.

Lisa Johnston
3/29/2023
Supply Chain Visibility: How Kimberly-Clark Cleaned Up Order Bunching
When Kimberly-Clark sought to improve its supply chain visibility for both its retailers and consumers, it had a fairly specific pain point to solve: order bunching.

Lisa Johnston
3/22/2023
Nike Using Consumer Polling In Product Development For ‘Full-Circle’ Experiences
Nike is using consumer insights drawn from loyalty member polling within its product development for the first time.

Lisa Johnston
3/19/2023
Don’t Upset the Disruption: Scaling IT Support In Athletic Brewing Co.
Is there a more complex mission for consumer goods IT than staying nimble like a startup while implementing the tech infrastructure required for growth? For Athletic Brewing Co., it's certainly a recipe of art and science — a fitting strategy for the rapidly expanding non-alcoholic craft beverage company.

Lisa Johnston
3/15/2023
Danone Knocking Down Research Silos
No more emails please: Danone is investing in its internal collaboration capabilities.

Lisa Johnston
3/6/2023
Southern Glazer’s Puts AI In the Hands of Its Field Teams
Southern Glazer’s Wine & Spirits is equipping its field sales teams with new technology so they can spend more time with customers and less time checking product positioning.

Lisa Johnston